Coca-Cola Employee Tried To Sell ‘Secrets’ For $1.5 Million To Pepsi
Joya Williams, an employee at Coca Cola headquarters, had the idea of stealing a package with a new top secret product along with some documents with the intention of selling everything to the main competitor, Pepsi.
The woman’s request for $1.5 million promised in exchange information on new products and packaging that no one knew except the top 5 representatives of the company. The confidential information could have severely impacted Coca-Cola’s competitive advantage. However, Pepsi’s response was unexpected – they notified Coca-Cola immediately, demonstrating integrity in a high-stakes industry.
However, Pepsi itself reported the woman to Coca Cola, which they called the FBI. After starting the investigation, an undercover agent pretended to be a Pepsi manager and during the meeting with Joya Williams pretended to accept the offer, arresting the spy red-handed. The woman was sentenced in 2006 to 10 years in prison.
This incident showcased the intense competition between two of the world’s biggest beverage giants, but also highlighted how ethical behavior transcends rivalries in the corporate world.
Pepsi’s decision to alert Coca-Cola not only protected industry standards but also set an example of corporate responsibility. It’s a powerful reminder that business ethics play a crucial role, even in the face of fierce competition.
Pepsi spokesman Dave DeCecco said: “Competition can be fierce, but it must always be fair and legal.”